The rise of Generative AI has lead to a surge in venture capital investment. Tech entrepreneur Reid Hoffman, and his belief that there is money to be made by investing in such areas, have played a key role in the new arms race. Generative AI holds the potential to become as ubiquitous as cloud and mobile technology are today. As a result, startups and established tech giants are striving to develop applications for the technology, while investors lay down their bets on startup ventures and acquisition possibilities. However, the fear remains that once big firms like Google and Microsoft become major players in the field, smaller competitors could be locked out. Despite this risk, hopeful investors still seek prospects for success in it.